What

Wildcraft India Ltd.

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The Wildcraft Journey

A group of friends who were passionate about the great outdoors started Wildcraft in a garage in the late ‘90s. It was still early days for the outdoors and adventure industry in the country. Quality equipment remained a distant dream for most Indians. Spotting the opportunity, they channelled their passion for the outdoors into a company that would make international quality gear accessible to India’s growing outdoor community.

Be it outdoor-friendly clothing, ergonomically designed rucksacks or all-terrain footwear, Wildcraft as a head-to-toe outfitter has one mission – to engineer products for the savvy traveller with a backpacker’s mindset, that are versatile, multi-functional, lightweight, weather-resilient products; that enable people’s exploration of the outdoors.

AN ENTERPRISE BORN OUT OF PASSION

Established in 1998, Wildcraft India Ltd. (WIL) is India’s premier head-to-toe products manufacturer and distributor, for all trek-to-travel solutions. Wildcraft serves more than 5million customers annually with sales on the upper side of USD 100 million.

PERFORMANCE-LED QUALITY PRODUCTS

Be it outdoor-friendly clothing, ergonomically designed gear, all-terrain footwear or an all-purpose travel case. Wildcraft strives to equip the savvy backpacker in you with multi-functional, lightweight and weather-resilient products, through engineering versatility.

MULTI-CHANNEL DISTRIBUTION

Equipped with an extended geo footprint of 132+ exclusive brand stores across 60+ cities, Wildcraft has retail points of sale across 5000+ departmental stores & hypermarkets in 400+ cities. We also have strategic partnerships with Flipkart, Myntra & TATA Cliq.

THE NATION’S PRIDE

Wildcraft has been serving the armed forces, the paramilitary & police personnel through Defence and Police canteens across the country. It has now been accorded the privilege of equipping Jawans of the Indian Army with specially designed 90 Litre technical rucksacks.

The Founders

Started in the late 1990s by Dinesh K.S. (on the right), an engineer and an outdoor enthusiast, Wildcraft was born out of a need to create reliable and great quality outdoor gear and equipment in India. The story goes that during one of his outdoor excursions, Dinesh met with an accident. It was after this incident that the idea of Wildcraft was born.

Gaurav and Siddharth joined Wildcraft fresh out of B-School in 2000. It was a part-time role for both of them at that time as they had corporate careers of their own. It was in 2007 that they decided to take this passion in the outdoor space and turn their entrepreneurial zeal into a commercial opportunity.

- CLOTHING
- JACKETS & CHEATERS
- SWEATSHIRTS & PULLOVERS
- SHIRTS & TSHIRTS
- TROUSERS & TRACKPANTS
- CAPRIS & LEGGINGS
- RAINWEAR
- RAIN JACKETS
- RAINCOATS
- RAIN PANTS
- RAIN SUITS & PONCHOS
- ESSENTIALS
- SOCKS
- CAPS & HATS
- MUFFLERS & GAITERS
- GLOVES
- SUPERMASKS
- TRAVEL CASES
- SOFT TROLLEYS
- HARD TROLLEYS
- HYBRID TROLLEYS
- TECHNICAL GEAR
- RUCKSACKS
- TECHPACKS
- SLEEPING BAGS & TENTS